Job Title


Senior Marketing Manager

          a.k.a Marketing Senior Manager, Senior Manager Marketing, Senior Manager of Marketing, Senior Manager, Marketing, Senior Manager- Marketing and Senior, Marketing Manager.
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Is a level of Marketing Manager.
Contains the words senior, marketing and manager.

Summary

Marketing managers develop the firm’s marketing strategy in detail. With the help of subordinates, including product development managers and market research managers, they estimate the demand for products and services offered by the firm and its competitors.
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Career phase is Mid career.
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Top five industries 46.7%, others 53.3%

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Time

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1.4 yrs 2.8 yrs 4.6 yrs

Average time in this position is 2 years 9 months.

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Description Wiki - Marketing Manager

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Description

Marketing managers also identify potential markets.  Marketing managers develop pricing strategy to help firms maximize profits and market share while ensuring that the firm’s customers are satisfied. In collaboration with sales, product development, and other managers, they monitor trends that indicate the need for new products and services, and they oversee product development. Marketing managers work with advertising and promotion managers to promote the firm’s products and services and to attract potential users.

Notes

Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook